Family Feud: The Sibling Rivalry That Gave the World, Adidas and Puma
The story of Adolf (“Adi”) and Rudolf (“Rudi”) Dassler is a narrative of family conflict that gave rise to two of the world’s most renowned sports brands: Adidas and Puma. Rudi was outgoing, while Adi was quieter and more inventive. The Dassler brothers, Adolf and Rudolf, were born in Herzogenaurach, Germany. In 1913, Adi completed […]
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