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BRAND SPOTLIGHT

The origins of Ferrero Rocher: A sweet journey

From Humble Beginnings to Global Fame The Ferrero brand’s journey began in 1946 when Pietro Ferrero introduced a hazelnut and cocoa spread that would become the basis for the company’s future products. Though the company had already established a strong reputation with products like Nutella and Kinder, it was Pietro’s son, Michele Ferrero, who introduced

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D’Mart: The Origins and Rise of a Retail Giant

Founded by the astute businessman Radhakishan Damani in 2002, D’Mart has rapidly transformed into one of India’s largest and most profitable retail chains. Emerging from the competitive retail landscape, D’Mart has carved a niche for itself through a unique business model focused on operational efficiency and delivering value to customers. Let’s explore the origins of

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The Origins of Tanishq: From a struggling venture to a billion-dollar success

In 1994, Titan Industries launched Tanishq with the vision of transforming India’s traditional jewelry market. The brand name combined ‘Tan’ (meaning body) and ‘Nishk’ (a gold ornament). Drawing on its success in the watch industry, Titan believed it could replicate its expertise in the jewelry market. However, early missteps nearly doomed the brand.   A

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The Rise of The Ordinary: A Skincare Revolution

Just a few years ago, terms like retinol, niacinamide, and hyaluronic acid were unfamiliar to most. Today, these ingredients are widely recognized, largely thanks to the rise of The Ordinary. This brand has gained global prominence with its affordable pricing, minimalist merchandising, and clear focus on single ingredients, transparently highlighting their benefits. Let’s explore how

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