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DAILY MIX

The World’s Most Profitable Company Isn’t Apple or Google—It’s Saudi Aramco

When people think of the most profitable companies in the world, names like Apple or Google (Alphabet) dominate the conversation. But the title of the world’s most profitable company doesn’t belong to a tech giant—it belongs to Saudi Aramco, the state-owned oil juggernaut from Saudi Arabia. Aramco’s Unrivaled Profits Between fiscal years 2016 and 2023, […]

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Why Villains Never Use iPhones: Inside Apple’s No-Villain Rule

Have you ever noticed in a movie or TV show that while most characters flaunt sleek, modern smartphones, there’s always that one character stuck with a flip phone or outdated brick? And more often than not, they turn out to be the villain. There’s an intriguing reason behind this: Apple’s strict “no-villain” rule.   While

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The Fascinating Origins of the board game Monopoly

Monopoly is widely recognized today as a game about capitalist domination and financial power, but its origin tells a different, more complex story of social justice, economic critique, and, eventually, misattribution. The journey of how Monopoly became one of the world’s most iconic board games intertwines with the story of a woman’s vision for fairness

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CoComelon Explained: The rise of a global children’s entertainment powerhouse

When you think of children’s entertainment today, CoComelon is probably one of the first names that comes to mind. With over 200 million views on Netflix in the second half of 2023 alone, CoComelon has become a household name worldwide. But how did this simple project, started by a couple in California, evolve into a

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Zudio: The fast fashion phenomenon enters into the beauty sphere in India

Zudio, a value-driven brand from Trent Limited, has experienced remarkable growth in India’s fast fashion market. Its journey, rooted in addressing the gap between high-end Westside products and affordable fashion, has transformed the brand into a dominant force in smaller cities. Offering stylish clothes under ₹999, Zudio has captured the mass-market consumer’s attention, thanks to

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10 unexpected beginnings: The surprising first products of iconic brands

1. Sony – Rice Cooker Before becoming a giant in electronics and entertainment, Sony ventured into kitchen appliances. Their first product, the rice cooker, launched in 1955, marked their entry into the consumer goods market. This appliance showcased Sony’s commitment to innovation even before they became a household name in electronics . 2. Colgate –

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12 years of dominance: How Parle continues to lead India’s FMCG market

For the 12th year in a row, Parle Products, India’s iconic FMCG brand maintained its position as the country’s most chosen consumer brand. According to Kantar’s 2024 Brand Footprint Report, Parle continues to dominate, with 7.98 billion consumer reach points (CRP), a metric that combines the number of households purchasing a brand (penetration) and the

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Top 12 Marketing Campaigns of all time in India

1.Cadbury Dairy Milk: Good Luck Girls Launched in 2021, Cadbury Dairy Milk’s ‘Good Luck Girls’ campaign aimed to empower young girls transitioning into adulthood by breaking societal stereotypes. Featuring a heartfelt advertisement of girls preparing for a dance performance, the campaign highlighted the importance of family support. Accompanied by a social media initiative using the

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15 Brands that changed our vocabulary

1.Maggi: Everyone’s Instant Noodles Maggi has transformed from a brand into a cultural icon synonymous with instant noodles worldwide. Launched in India in 1982 by Nestlé, its unique spices and two-minute preparation time made it a staple for busy families, especially in the 1990s and early 2000s. Beyond convenience, Maggi evokes nostalgic memories and has

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Did You Know You Can’t Get Coca-Cola in These 2 Countries?

Have you ever wondered if there are countries without Coca-Cola? As it turns out, there are two countries where you can’t legally buy this iconic beverage: Cuba and North Korea. Cuba: Cuba has been without Coca-Cola since 1962 due to long-term trade embargoes and sanctions. Interestingly, Cuba was one of the first countries outside the

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