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Demet Mutlu: Redefining E-Commerce and Driving Change

Demet Mutlu has redefined the e-commerce landscape in Turkey, turning her startup, Trendyol, into the country’s first decacorn and one of the most influential platforms in the Middle East and North Africa. Her entrepreneurial journey, marked by bold decisions and relentless focus, exemplifies the potential of innovation when combined with purpose.   Early Days and […]

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The Freemium Business Model: An Explainer

The freemium business model combines the concepts of “free” and “premium.” It’s a strategy where businesses offer basic features of a product or service for free while charging for additional, advanced features. This approach has become a favorite among software, internet services, and gaming companies for its ability to attract users quickly and convert them

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Peer-to-Peer Lending: How It Works, Benefits, Risks, and Global Insights

Peer-to-peer (P2P) lending, also known as marketplace lending, is a financial innovation that has transformed how individuals and businesses access capital. By connecting borrowers directly with investors via online platforms, P2P lending has become a crucial component of the global lending ecosystem and an alternative source of financing. It offers borrowers accessible loans at competitive

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The Evolution of Black Friday as a Global Retail Revolution

Black Friday, held the day after Thanksgiving on the fourth Thursday of November, has become a hallmark of the American holiday shopping season. Once confined to the United States, it has grown into a globally impactful event, influencing retail strategies and consumer behavior around the world. Marked by significant discounts and a lively atmosphere, Black

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The Reliance vs. Starlink Battle: India’s Space and Satellite Internet Race

The race to dominate the global satellite internet market has become one of the most exciting battles of the 21st century, especially in the Indian context. On one side stands Reliance Jio, India’s largest telecom giant, and on the other, SpaceX’s Starlink, the ambitious space-based internet service provider led by Elon Musk. Both companies are

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What is Bluesky, and Why is Everyone Talking About It?

Bluesky has been making waves as an alternative to Elon Musk’s X, formerly Twitter. Here’s everything you need to know about the platform, its rapid growth, and why it’s attracting millions. What is Bluesky? Bluesky is a social media platform that looks and feels similar to X, but with a key difference: it is decentralized.

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Mary Barra: Breaking Barriers and Leading the Charge

Mary Teresa Barra’s journey to the top of one of the world’s largest automakers is nothing short of inspiring. She didn’t just rise through the ranks of General Motors (GM); she shattered expectations, defied stereotypes, and carved a path for women in an industry that was long dominated by men. Today, she stands as a

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The Rise of Micro-Acquisitions in India’s Start-Up Ecosystem

India’s start-up scene is vibrant, fast-growing, and constantly evolving. A new trend is shaping the landscape: micro-acquisitions. Unlike traditional mergers and acquisitions that focus on large-scale deals, micro-acquisitions are all about acquiring smaller companies for strategic, cost-effective growth. Let’s delve into what micro-acquisitions are, why they’re becoming popular, and how platforms like Flippa are facilitating

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Wipro: From Cooking Oil to Cutting-Edge Technology

In 1945, a humble company in Amalner, Maharashtra, began as Western India Vegetable Products Limited, manufacturing vegetable oil under the brand name “Sunflower Vanaspati.” Founded by M.H. Hasham Premji, the company’s journey has been nothing short of extraordinary. From producing cooking oil to becoming a global leader in IT services, consumer products, and industrial equipment,

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The Rise of BYD: A Tale of Innovation and Sustainability

In the rapidly evolving landscape of electric vehicles (EVs) and renewable energy, Build Your Dreams (BYD) stands out as a model of innovation and sustainability. Founded in 1995 by chemist Wang Chuanfu in Shenzhen, a major tech hub in southern China, BYD has grown from a modest battery manufacturer into one of the world’s leading

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